How important is it to have a business plan? Do you know what a SWOT analysis is? Can the two be connected? In this workshop, you will learn the importance of both, what they are used for, what information they should contain, and what they say about your business. ABOUT THE SPEAKER: Tanisha Baptiste is the Administrative Officer at the U.S. Small Business Administration, Connecticut District Office, acting as an Economic Development Specialist, and as the Assistant to the Veterans Business Development Specialist. Ms. Baptiste is also a Veteran of the United States Army and is currently pursuing a Master of Business Administration with the UCONN School of Business.